5x softer than cotton

Unbelievably soft

Can you imagine what something softer than silk feels like? Here's what our customer Paul said "The material is so soft you basically don't know they are there." We could not have said it better, Paul!

Fits like a second skin

Say bye to chafing

We made the inseam slightly longer to guarantee you a perfectly snug fit and no more riding up. Our stitching technique reduces skin irritation and we removed the commercial tag on the waistband as well. Bye annoying itching!

Boxer Briefs

Our Boxer Briefs treat your crown jewels like royalty. There are two ergonomic designs to give ultimate comfort and to eliminate swear down under.

Boxer Briefs

Our Boxer Briefs treat your crown jewels like royalty. There are two ergonomic designs to give ultimate comfort and to eliminate swear down under.

Trunks

Our latest trunks are made from exclusive and sustainable MicroModal Air fibres. They're a best fit for men who like ultra comfort with shorter legs.

Trunks

Our latest trunks are made from exclusive and sustainable MicroModal Air fibres. They're a best fit for men who like ultra comfort with shorter legs.

Briefs

Streamlined for free motion. These briefs are a best fit for those who want complete freedom and boast ventilated back panels with an absorbent pouch lining.

Briefs

Streamlined for free motion. These briefs are a best fit for those who want complete freedom and boast ventilated back panels with an absorbent pouch lining.

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an image on the site just wears

"Absolutely amazing comfort and keeps the important bits in the right place"

- Michael K.